Branding Illustration Trio
--- Part I Silk Road Week ---
In the collaboration with China National Silk Museum, I was asked to created few illustrations as key visuals for Silk Road Week 2020. The theme of the project is winged horse and other animals related to Silk Road.
If you need further information about Silk Road Week 2020 and more stories behind the artwork, please check the interview with Museum Views :
Separated Elements for Displaying Labels
Art-Inspired Products in Museum Shops
Poster Design & Logo Design: China National Silk Museum
--- Part II Country Tour Gift & City Tour Gift ---
Country Tour Gift and City Tour Gift are two brands belonging to D&E International, who customize souvenirs for specific city or region, to highlight their history and culture. I was asked to do illustrations for their gift box. The concept is drawing the brands' Chinese name (乡村游礼/城市游礼) out of corresponding environmental elements, company's products.
--- Part II Lunar Babe ---
Lunar Babe is a kids fashion brand. I was asked to create illustration for 2020A/W packaging box, plus a Christmas color edition. The theme for this season is about traditional crafts in old Peking, which is also what I personally interested in.
Paper bag printed with line work to wrap cheongsam.
--- Part III Solo Exhibition Visual Design ---
To improve audience's viewing experience, I did a group of illustrations for my solo show "Green Plum Memoirs" (青梅往事) this June, in Foshan, China. Those illustrations finally appeared on walls, entrance, posters, souvenir cards etc.
Curator/Poster Design: DOVNO Gallery
Thank you:-)
Email: vikkizhangart@gmail.com