The Working Spaces logo and identity package was born from a class project. The whole idea behind the project was to create a brand for an idustrial design company. My "client" wanted something that was retro and had a badge look to it.
I looked at small branded microbrews for inspiration. I decided for the badge I would use a cog shape inorder to keep with industrial feel, and then added a nice slab serif font to keep with the strong look. To achieve the retro feeling I added a texture over the top.
