The Store - Promotional Advertising Campaign
Problem
The store is an online shop offering quality products curated by Australian design experts. This advertising campaign aimed to show a variety of what they offer in an interesting, creative format.
Solution
I created a variety of different sized ads using deep etched and square finished images. Using this format, I ensured the images and colours complimented each other. I kept the heading as the main focal point and the layout clean by including no copy, instead of finishing with a prominent call to action.
Problem
The store is an online shop offering quality products curated by Australian design experts. This advertising campaign aimed to show a variety of what they offer in an interesting, creative format.
Solution
I created a variety of different sized ads using deep etched and square finished images. Using this format, I ensured the images and colours complimented each other. I kept the heading as the main focal point and the layout clean by including no copy, instead of finishing with a prominent call to action.
