Gajesh Mitkari's profile

Apochrosi | Sunglasses Packaging

APOCHROSI is a brand of collection of quirky sunglasses from India.

The brand focuses more on uniquely shaped lenses, Quality, and style. The glasses are so lightweight they feel like air. Use of best quality material for manufacturing the glasses is the main brand strategy. It's effortlessly lightweight like air, and they fit so well, it feels as if the frames were made just for you.

Inspired by the Quirky, Rough and retro finish of the glasses, I designed the Logo, logotype, Packaging and selected the color combination: Yellow and Carbon black. 
Primary & Secondary packaging
Top & bottom of the Primary packaging. 
Material Used: Cork sheet, Buttons, Elastic
How to use?
Picture by picture & Video reference
Initial Prototyping
Round sided with one flap closing
Half Hexagon with two flap closing. 
Marble paper with felt inside, Octagonal button & elastic closing
Cork sheet with felt inside, Octagonal Magnet closing



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Apochrosi | Sunglasses Packaging
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Apochrosi | Sunglasses Packaging

Packaging design for Apochrosi; A hypothetical Sunglasses brand

Published: