DALE LA VUELTA
BRISA / CIEL
The Dale la Vuelta project is a eco-friendly iniative that try to envolves all the product chain to find the sustainability of a packaging develop. We explored the new ways to communicate the product benefits. It means to intervene the trash cans even at home. All the approach involves products design, shopper design and Btl activation material.
BRISA - PRICER / Modern channel
BRISA - ECO BIKE / Activation
BRISA - TRASH DIVISOR
BRISA - URBAN CONT
BRISA - COUNTER DISPLAY
BRISA - PROMO PACK