For this project, I was supplied with a basic script and raw assets. From that, I assembled a video used to get partners excited about P&G Beauty products.

Below, the first video is the version I preferred and was my first execution. After review, the clients came back and said "No, it has to be really short. No one watches videos." Our push-back was "They will if it's interesting." We didn't win that debate, and so the second video version below is what got delivered as final. I included them both, since they both have unique twists and style. I didn't shoot any of the footage for this project.