DESIGN BRIEF
“TO DESIGN A PACKAGING CONCEPT FOR A NEW COSMETICS RANGE TARGETED AT THE 18-30 FEMALE”
THE LOLA RANGE FOLLOWS A THEMED DESIGN, ALLOWING IT TO BE INSTANTLY RECOGNISABLE UNLIKE OTHER HIGH STREET COSMETIC BRANDS.
THE LIQUID FOUNDATION BOTTLE WAS DESIGNED TO INCLUDE A PUMP WHICH WOULD SIT FLUSH INTO THE DESIGN TO PREVENT ACCIDENTAL PUSHING.
LOLA MINIS HAVE BEEN DESIGNED FOR EVENING USE IN SMALL HANDBAGS. AVAILABLE IN LIPGLOSS, CONCEALER, MASCARA AND LIQUID EYELINER, THE MINIS CAN BE LINKED TOGETHER BY MAGNETIC STRIPS TO COMBINE TOGETHER EVENING ESSENTIALS.
