Jenna Schwarz's profile

Scroll: Social Media

Students of Rexburg and Teachers of Rexburg
Throughout each semester, Scroll's photo staff highlights students and teachers across campus under the name Students of Rexburg (or Teachers of Rexburg). To help the ongoing feature become more consistent on social media, I created graphics to be put over portraits featuring Scroll's name and the Students/Teachers of Rexburg title. 
People of Conference
For the October 2018 and April 2019 sessions of General Conference, I created a graphic to be put over portraits for the People of Conference series on Instagram. People of Conference is a special, ongoing feature Scroll does at each General Conference that tells the stories of its attendees. In a style similar to Humans of New York, posts  feature only the quote from the person, as well as their photo.
A look at what Scroll's Instagram looked like during General Conference, October 2018. I posted between and after sessions on Saturday and between sessions on Sunday, when attendees and members of the Church would be most active.
October 2018
For the October sessions, I ran all social media accounts for Scroll, with special attention to People of Conference on Instagram. Each post was formatted with the quote, name, and hometown of the subject and was followed by hashtags relating to General Conference to boost reach. I posted in between and after sessions on Saturday and between sessions on Sunday, when attendees and members of the Church would be most active.
One of the People of Conference posts on Instagram, including Alexa's name and hometown and quote. I also included the location and relevant hashtags to boost the post's reach. This was included in each post.
A close-up of the graphic used in each post. I included the People of Conference name, the easily-recognizable Angel Moroni, and framing.
April 2019
For the April sessions I created a new People of Conference graphic for Scroll's new social media manager. 
One of the posts from the April General Conference sessions
Photos for a 2-part People of Conference post, with a simple frame on the second image
A close up of the April People of Conference graphic, again featuring the iconic Angel Moroni seen on top of LDS temples around the world.
Scroll: Social Media
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Scroll: Social Media

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