SLAVA
It was a project for an independent microbrewery in Argentina.
Our client came up with the name Slava as a reference to the European tradition and their Slavic ancestry. After a few rounds of presentations, the client changed the name and canceled the project. This year we decided to finish the project for ourselves, so we could share it with you.
Our client came up with the name Slava as a reference to the European tradition and their Slavic ancestry. After a few rounds of presentations, the client changed the name and canceled the project. This year we decided to finish the project for ourselves, so we could share it with you.
We find out the most prominent Slavic beer connoisseur – Svetovid.
He is the Slavic god of war, fertility, and abundance. Svetovid's four heads stand for the four sides of the world. His attributes are a sword, a bridle, a saddle, and a white horse. He always carries his sword in one hand and drinking horn full of beer in the other.
He is the Slavic god of war, fertility, and abundance. Svetovid's four heads stand for the four sides of the world. His attributes are a sword, a bridle, a saddle, and a white horse. He always carries his sword in one hand and drinking horn full of beer in the other.
We also need someone who will be responsible for convincing people effectively. Someone who could easily hypnotize our customers and make them buy our product.
We find out that the most suitable character for this absurd position will be Zardoz (please google this guy and check this video). He's also the god of war, but he can influence people's opinion like no one else.
There's no going back.
The beer is good.
The beer is good.
