Melissa L. Coombs is a hairstylist trying to build her brand outside of the salon. As a small business owner, her focus was on getting business card and a logo watermark for her social media feed.
The logo brief was for a simple, chic logo.
Below are the logo options I offered the client.
The client ended up going with the first choice, without changes. She liked the approachable yet more modern feel.
The next order of business then was selecting a business card which suited her brand's feel. These are a couple of the options I offered her.
In the end, she chose to go with the a more chic or high fashion design adding salon information and contact.
The client uses Instagram for business promotion a lot, so she really wanted to convert her logo to a watermark for branding on the images of her work. Here are a couple of use examples.