HealthAxis, a leading solutions provider for healthcare payers, offers a wide array of products and services to help payers drive down costs, improve operational efficiencies and deliver value to their customers. 

HealthAxis approached me to help develop an advertising strategy to promote a line of new products and services.  Once the communication vehicles were identified, I developed a group of ads with a succinct message. The ads helped the company see a 15% increased in revenue in only two quarters.