As part of the Certificate in Design Techniques we were asked to use Adobe Illustrator and Photoshop to design a new alcoholic beverage to be released at a festival. The deliverables included a new product logo, three new distinct flavours and bulk packaging (including dielines). I designed a new cider to be released at the Design Indaba. I wanted to keep the concept truly South African and researched folk tales. I was inspired by James A Honey's tale about Tink Tinkje, who became the king of the birds by outsmarting the other birds. The Tink Tinkje is also a very small bird which inspired the smaller bottle of my cider. The illustration of the Tink Tinkje was drawn using reference images of the Tink Tinkje bird. I also used three uniquely South African fruits to represent the three new flavours. I used actual reference images of the different fruits to inspire the illustrations on the respective bottles. I also included their Afrikaans, English and Zulu names. Firstly the Kei Apple, which is a tree that grows in the Eastern Cape with fruit similar to apricots. Secondly, the Amantungulu, which grows in Kwazulu Natal and has a crimson coloured fruit and star shaped flowers. The fruit is often made into jam. Thirdly, the Marulu, which also grows in Kwazulu-Natal and has a very juicy yellow fruit the animals also love. I created a tribal inspired pattern for the bulk packaging and added elements of the different flavours to break the hardness of the dark black lines. In the folk tale the Tink Tinkje also makes a distinctive "T-sie T-sie" sound which would be the tagline of the campaign at the launch of the cider. The Tink Tinkje belongs to the Finches and is known as the Tink Tinkje because of its chirp rather than its small size. "Can I have a T-sie T-sie please, num-num style"