National Visual Arts Gallery
Corporate Identity
National Visual Arts Gallery is flanked by the National Theater and the National Library. A tranquil complex also known as the Balai Seni Visual Negara, it showcases a permanent collection of over 2,500 local and foreign works of art (including photography) by celebrated contemporary artists.
Locals refer to it simply as the National Art Gallery. The RM40 million complex is spread out over three floors and has seven galleries plus outdoor exhibition areas and a cafe. Established by the Majlis Kesenian Persekututan (Malay Arts Council) in 1958, it is the country’s official venue for art workshops and exhibitions and even organised art classes for kids.
BRIEF
Required to re brand National Visual Arts Gallery.
SMP
The Original Intention of Art.
IDENTITY CONCEPT
The visual identity is designed based on dots and lines as i believe that every piece of art started from lines and dots.
National Visual Arts Gallery promote arts awareness and art appreciation. The main objective of the museum would be to present displays from inside and outside the country.
National Visual Arts Gallery also hold seminars, workshops, other arts competitions and activities.
There are two type of poster, left poster are for promoting the gallery, right poster are for artist who having displays work in the gallery.
Brand application, includes postcard, badges and ticket.
Leaflet, allow consumer to understand more about the gallery.
Website design of the gallery, this is to make consumer understand the event or information about the gallery before they come and visit.
Banner are part of the advertising for promoting the gallery.
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