For this project I was tasked with designing a brand new life style magazine around a new brand that was built and solidified throughout the design process. The brand I created is a women's health magazine called enHERgy, focusing on mental, physical, and emotional health information and news. I worked on developing spread layouts for five different stories that had to be different in overall character count and spread length. The brand and overall look and feel of the magazine from the footer to header to type treatment and color schemes as well as photo/illustration usage was all  built from the ground up. Solidifying the brand was be achieved as I work out my solutions for the spreads and allow for these designs to be broken down and strengthened. I wanted to keep the color scheme vibrant, fun, and enHERgizing. I was also asked to developed three versions of the cover for the featured story. The image for each cover variation is different but all information on the cover remained the same and each image is similar in that it has bold pictures of health food. Type treatment as well as overall tone and message had to have a unified look in the end, bringing together the essence of enHERgy.