This project consisted of using an existing Nonprofit Organization and create 3 testimonial ads. We were to sketch and create multiple testimonial ads. The next phase was to pick  three diffrent and  strongest concepts that best represents the organization of choice. Then using these designs create headlines and copy that will communicate a clear and compelling message to it's target audience.The second phase was to create a campaign with similar ad structure but different messages.

The PVA

"Paralyzed Veterans of America, a congressionally chartered veterans service organization founded in 1946, has developed a unique expertise on a wide variety of issues involving the special needs of our members – veterans of the armed forces who have experienced spinal cord injury or dysfunction." (PVA.org)