Michelle Koegler's profile

Tower Bridge Dinner Invitation

The annual Farm-To-Fork Festival in Sacramento culminates with a Tower Bridge Dinner; where the landmark is transformed into an event venue and local chefs prepare an extraordinary dinner that includes the best, local, farm fresh ingredients. It is a highly sought after event, as it embodies what most locals love about Sacramento—wonderful food and the signature landmark to city’s skyline.

The invitation is geared towards those that are invited annually; politicians, restaurant owners, donors and other stakeholders in the community. The design is inspired by vintage posters, mixing both modern and vintage inspired typefaces that symbolize where Sacramento has been and its future. The colors are muted gold and browns, giving the invite an organic feel and paying homage to the area’s farm to fork distinction. Finally, the invite is an accordion fold on white watercolor paper, with the last fold acting as a ticket that tears off. The paper choice elevates the invitation and adds an air of sophistication, with ticket acting as both a keepsake and entrance to the event.
Tower Bridge Dinner Invitation
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Tower Bridge Dinner Invitation

Sacramento's Annual Tower Bridge Dinner Invitation Design

Published: