PEKEMARKET
Branding Process
PekeMarket is an online start up that buys and sells second hand children products like clothes, toys, and furniture. Their quality-driven business is to provide reliable multibrand products to ease families expenses when it comes to children items, that usually have a shortened life use.
The idea was born from that common insight to install a buy-sell online community that benefits people from different backgrounds and contexts. And for that, this brand had to be fun, confident and directed to the key audience, the parents.