Starting as a single wine project then being expanded upon, Gemstone Wine is a company that makes a set of twelve wines based on the zodiac birthstones. The typographic elements of the box and labels use a sans serif font for a clean cut design to emulate the gemstones personal cuts. The wine boxes also use white space to contrast the loud packaging colours. Designed to each specific birthstone, this wine attracts customers with a personal taste for their symbolic meaning. As a set, they appeal to wine connoisseurs who collect trophy sets.
Wine Boxes
There is a coaster on the wine box that can be punched out. It is the stone with the dashed lines.
Wine Labels
The labels are see through in two places. The word 'gemstone' would be cut out and so would the word 'wine'.
Here is an old version of the wine before creating the collection of 12 wines and changing the name from Citrine Wine to Gemstone Wine.
