To give the company an overview of a four week planner, I illustrated an example social media posting calendar. This page was to serve as a reminder to post on different social media platforms on certain days.
During the course of the semester, my team and I would send weekly schedules of social media post ideas. We included hash tags, photo ideas, and theme ideas for each social media platform. We also added in reminders for the company to prep their social media content for the following week and to a day to check in and interact with followers.
I designed the layout for a mood board, an idea one of my team members came up with, and the company seemed to greatly enjoy it. It allowed them to see what their competitors do on their social media and what others in the industry do that makes them successful across social media platforms.