Google Ideas | A.V.E | eBoost Consulting
A creative collaboration inspired to use technology to solve some of the world's most pressing issues
Google Ideas was created as a new “think/do” tank at Google that combines a new generation of thinkers with technology to tackle some of the world’s most intractable problems.
They formed a partnership with Against Violent Extremism(A.V.E) and gathered 80 former Muslim extremists, neo-Nazis, U.S. gang members, & other former radicals to explore how technology can play a role in de-radicalization efforts around the globe.
Their main objective was to dissect the question of what draws some people, especially young people, to extremist movements and why some leave.
They formed a partnership with Against Violent Extremism(A.V.E) and gathered 80 former Muslim extremists, neo-Nazis, U.S. gang members, & other former radicals to explore how technology can play a role in de-radicalization efforts around the globe.
Their main objective was to dissect the question of what draws some people, especially young people, to extremist movements and why some leave.
A.V.E. Resource
Project Details:
After our conference call with Brendan Ballou of Google Ideas, we were able to grasp a deeper understanding of the mission at hand. We started developing a beta resource webpage where our clients of Against Violent Extremism could receive visual tools, webinars, and real-time consulting for their business & marketing needs.
Scope:
• Develop a beta form of a resource website for clients
• Create a business strategy tailored for non-profit organizations
• Research, design, create a Lean Canvas Business Model guide
Deliverables:
• Website: averesourcetesting.com
(Update 6/5/2013: averesourcetesting.com
is now communityboostconsulting.org)
• 4S Program
• Lean Canvas Business Model Guide
Time: 3 months
Cost: labor
People: (ANO) eBoost Intern class
Support: eBoost Consulting Associates
Google Ideas | Against Viiolent Extremism | Community Boost Consulting
The 4S ProgramStrategize • Systematize • Scale •Sustain
After our multiple global conference calls with our various clients from A.V.E, we conducted a needs assessment for each client reviewing their company, customer & competitor. We focused on what business and marketing decisions were needed to maintain a sustainable business model for these non-profits.
Traditionally, our business proposal consist of what marketing initiatives are needed and how we plan on implementing these initiatives to solve their most critical business need.
However, we realized these organizations lacked a proper business foundation, and we couldn’t even consider marketing initiatives until we got these non-profits off their feet.
In result, we created the “4S Program”- a strategic approach in helping our organizations “get off their feet” and maintain sustainability in the long run. The 4S Program consists of 4 stages:
After our multiple global conference calls with our various clients from A.V.E, we conducted a needs assessment for each client reviewing their company, customer & competitor. We focused on what business and marketing decisions were needed to maintain a sustainable business model for these non-profits.
Traditionally, our business proposal consist of what marketing initiatives are needed and how we plan on implementing these initiatives to solve their most critical business need.
However, we realized these organizations lacked a proper business foundation, and we couldn’t even consider marketing initiatives until we got these non-profits off their feet.
In result, we created the “4S Program”- a strategic approach in helping our organizations “get off their feet” and maintain sustainability in the long run. The 4S Program consists of 4 stages:
1. Strategize
2. Systematize
3. Scale
4. Sustain
Each stage must be completed prior in order to unlock the next stage.
Lean Canvas Business Model (L.C.B.M)
A systematic process for iterating from Plan A to a plan that works
We created our rendition of the Lean Canvas Business Model fit for the needs and demands of non-profit organizations. After completion, we provided the L.C.B.M template as well as a step-by step guide to walk our clients through the process. The guide is further supported through a PowerPoint widget on the webpage and a video webinar.
Project Details:
A systematic process for iterating from Plan A to a plan that works
We created our rendition of the Lean Canvas Business Model fit for the needs and demands of non-profit organizations. After completion, we provided the L.C.B.M template as well as a step-by step guide to walk our clients through the process. The guide is further supported through a PowerPoint widget on the webpage and a video webinar.
Project Details:
Scope: Develop a Lean Canvas Business Model Guide
• Research the structure and content of a L.C.B.M
• Modify the content to cater towards our clients (non-profit organizations).
• Design and create a L.C.B.M guide
• Proofread and consider feedback & suggestions.
Deliverables:
• L.C.B.M Guide(.ppt/.pdf)
• L.C.B.M template (.doc)
• Research the structure and content of a L.C.B.M
• Modify the content to cater towards our clients (non-profit organizations).
• Design and create a L.C.B.M guide
• Proofread and consider feedback & suggestions.
Deliverables:
• L.C.B.M Guide(.ppt/.pdf)
• L.C.B.M template (.doc)
• Video webinar
Time: 3.5 days
Cost: labor
Resources: Adobe Illustrator, InDesign, Photoshop and free vectors
Time: 3.5 days
Cost: labor
Resources: Adobe Illustrator, InDesign, Photoshop and free vectors
eBoost Consulting Interns: ANO Class
Recruitment Video
Cameron discusses the impact of working as a eBoost Intern and the journey we have took since working with Google Ideas and Against Violent Extremism.