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Im really proud to present this project here. I work as an Art Director and Graphic designer for a group here in México that owns several brands, among them 3 succesful chains of restaurants of which im in charge to concept and design all their products campaings.
They ask me to develop a full concept around this new restaurant we were opening, focused on Mexican Tortas!!!! I taste all the menú, concept so many things, all the names, all the phrases and posters, direct the product photoshoot, basically all that has a graphic over it
In the end it was a success, and a personal achievement for having done every single thing of this concept and rock it my way! Every product has an emblem and theres a lot of old art like poster for decoration in the restaurant, among other things.
Now they are 3 Don Mestizo's Opened and with plan of fast expansion by the Group i work for and its great to see that my work played a key role in it.
Hope you like it :) and if you are around here (Monterrey, México) visit! you wont regret it!!!
Food photos are taken by my good friend Michel Lubert http://michellubbert.com.mx/ he is the best in the business.
Interior and Architectual Design by David Gamboa
