TASK
& CHALLENGE
UNDO is a first carbon neutral Belgian mobile virtual network operator with a mission to make people aware of the CO2 emissions of their smartphone use and help them reduce their ecological footprint. Our task was to create strategy, naming, visual identity & packaging for this courageous brand.
Solutions
UNDO strives to be the flag bearer in driving awareness about conscious living among society, thus enabling active community participation through their smartphones/tablets. UNDO believes it is possible to achieve big, positive changes in the world if we will simply take small actions in our daily lives, like choosing a sustainable mobile operator.
Strategy: Toma Stasiukaitytė, Mantas Velykis
Art Direction & Graphic Design: Gabija Platūkytė-Azarevičė, Julija Stasiulaitė
Project manager: Eglė Paliulienė
Art Direction & Graphic Design: Gabija Platūkytė-Azarevičė, Julija Stasiulaitė
Project manager: Eglė Paliulienė
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