3M Polarizing Light Starter Kit

By creating a small kit and placing in the elements of a fun yet educational design creates excitement in both the buyer and the product. The kit is interactive throughout and yet contemporary. The information can be easily replaced. The main idea was to get the audience into entering and exploring the world of 3M Polarizing Light anti-glare world where children can study and play at the same time. The icons of rainbows are used to create the playfulness of the folder. And the child can make the folder exclusive to themselves by writing their name on it and be proud to show it to their friends, together with the 3M Protects My Eyes badge.