Brand name: Ciclos
Background: Ciclos is a new brand that promotes and sells reusable period products. They presented me with the challenge to create their brand identity and assets to support it, through their Instagram and their website.
Requirements:
• Have a heart in the logo
• Represent the idea of cycle visually
• Imagery that would attract Gen Z and Millennial women
• Visuals that are bold and stand out
• Purple colours - Later on, I advised against purple colours due to being popular among competitors.
• Represent the idea of cycle visually
• Imagery that would attract Gen Z and Millennial women
• Visuals that are bold and stand out
• Purple colours - Later on, I advised against purple colours due to being popular among competitors.
Thank you :)