白山牙藝
White Mountain Dent Visual Identity Design
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Production：突形蟲 otherworm
Category：品牌形象 Branding
Client：白山牙藝 White Mountain Dent
Years：2022-2023
Creative & Art Director：陳品丞 Chen Ping-Chen、邱子堯 Chiu Tzu-Yao、白山牙藝 White Mountain Dent
Design：陳品丞 Chen Ping-Chen、邱子堯 Chiu Tzu-Yao
Client：白山牙藝 White Mountain Dent
Years：2022-2023
Creative & Art Director：陳品丞 Chen Ping-Chen、邱子堯 Chiu Tzu-Yao、白山牙藝 White Mountain Dent
Design：陳品丞 Chen Ping-Chen、邱子堯 Chiu Tzu-Yao
Photographer：黃宥融 Yorong
Design Assistant：廖砡翎 Hoshui
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“每一顆牙齒如同一座白色的雪山。歷經上億年的變動與淬鍊而成，經歷風霜仍然屹立不搖，孕育千萬生命，象徵堅定與生命力。”－白山牙藝
以乾淨明快的手法，呈現圖形化的「白」「山」二字做為標誌設計。將精準的、理性的氛圍延伸至識別系統的整體規劃，呼應著白山牙藝追求卓越、安心可靠的形象。應用上適度加入了積極、有個性的視覺元素，凸顯診所以年輕醫師為主的特色。
"Each tooth is like a white mountain. Formed through billions of years of changes and tempering, standing firm against the elements, nurturing millions of lives, symbolizing resilience and vitality." - White Mountain Dent
Using geometrically segmented techniques, the stylized characters "White" and "Mountain" are presented as the logo design. Extending the precise and rational atmosphere to the overall planning of the identity system, it echoes White Mountain Dent's pursuit of excellence and reliability. Moderately incorporating proactive and distinctive visual elements highlights the clinic's characteristic of being managed by young dentists.
