Logo, Menu, and Food Truck Wrap Design:

I was instructed to design a logo for a food truck called The Spud Muffin. I created a family friendly, playful character to represent the company. I also designed the menu based on the specs they requested. Colors were chosen to represent the fresh ingredients they use. The food truck wrap was designed using the logo and menu, creating a cohesive piece. Design work was created in Illustrator and presentation was done in Photoshop.