Regular Season "By the Numbers" - promotion of the most prominent stats and characteristics of the program including defensive skill, fan engagement, and national recognition.
Fan Engagement for Marketing and Social - 2023-24 season marked the 2nd highest total attendance in program history.
March Madness Build Up and Promotion
First Day of Classes - Four-part Instagram carousel
2023-2024 Jersey Numbers - Two-part graphic for X
First image opens to four other images with one corner of the team graphic still visible.
First Day of Official Practice
Follow Friday - Ongoing weekly graphic to help each player gain more followers from the WVU community.
Player Trading Cards - These collectible cards are given to members of Kellogg's Kids Club. Each player has their own unique card with their photo, signature vector, and information that a young fan might like to know about the Mountaineers!
Roster Card - Given to recruits and families, guests, event members, and visitors of WVU Women's Basketball to help identify the players on our roster.
