Client's Goal for the Project: 

My client aimed to establish a distinctive and inclusive identity for their sportswear brand. They sought a unique branding strategy that would resonate with a diverse audience, emphasizing strength, and conveying a message of inclusivity. 

Details About My Contribution: 

I played a key role in conceptualizing and executing the entire branding strategy. This included the creation of three distinct logos, with one inspired by the Braille alphabet, showcasing our commitment to diversity. Additionally, I designed tags, wrapping paper, stickers, and thank-you cards, ensuring every element echoed the client's vision of strength and inclusivity.

Summary of the Project's Success: 

The project has been a success in multiple dimensions. The client's brand now boasts a powerful and inclusive image, resonating well with their target audience. The unique Braille-inspired logo has garnered positive attention, and the cohesive branding across various elements has strengthened the brand's identity. The client has reported increased engagement and positive feedback, marking the project as a successful venture in establishing a meaningful and impactful sportswear brand.