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DOC coffee 是一家希望用一杯咖啡打破所有沉闷、Fuel your day!让能量充满每一天!
Daily / Original / Creative 是 DOC 名字的由来,这杯有趣的咖啡是日常的、是原生的、是有创意的。
设计上从 Daily / Original / Creative 找到灵感,希望能成为客户的朋友,可以在繁忙的一天工作中得到舒适的能量,以漫画的形式、小黄龙和文档为视觉元素,向客户讲一下 DOC 的故事,希望有趣的漫画、好喝的咖啡会让客户一天都充满能量!
Daily / Original / Creative 是 DOC 名字的由来,这杯有趣的咖啡是日常的、是原生的、是有创意的。
设计上从 Daily / Original / Creative 找到灵感,希望能成为客户的朋友,可以在繁忙的一天工作中得到舒适的能量,以漫画的形式、小黄龙和文档为视觉元素,向客户讲一下 DOC 的故事,希望有趣的漫画、好喝的咖啡会让客户一天都充满能量!
DOC Coffee is all about breaking the monotony with a cup of coffee that's gonna supercharge your day!
The name DOC? It's short for Daily, Original, and Creative. Our coffee is meant to be your daily pick-me-up, it's like the coffee version of a blank canvas waiting for your taste buds to create something unique. We've taken inspiration from Daily, Original, and Creative in our design, and we want to be more than just a coffee shop; we want to be your buddy in a hectic day, providing that comfy energy boost. Our place is like a comic book come to life, with our cute Little Yellow Dragon and document-themed visuals telling the story of DOC. We hope our fun comics and tasty coffee keep you powered up all day long!
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[ DOC Coffee ] Visual Identity
Client: DOC coffee
Country: Changsha·China 长沙·中国
Designer: Kwunyuk CHAN
Release date: 01 / 2020
Release date: 01 / 2020