PROJECT BY CHELSIE FIELD
New Year Greeting Card
Direct mail appeal for the University of Massachusetts Amherst's Office of Annual Giving.
Watch this piece in action by viewing the video below!
The Office of Annual Giving wanted a fun, light-feeling greeting card to welcome their alumni donors into a new year of giving. I chose a 9x4" greeting card to help stand out in the season of peak greeting cards. Watch this piece in action by viewing the video below!
Project assets: 9x4" greeting card, outer envelope, business reply envelope, greeting card insert
Client: University of Massachusetts
Designed by: Chelsie Field
Printed by: Universal Wilde
First published: 2023
