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The Cable Show! AnimationThe Cable Show!, North America's largest cable conference, engaged O2 lab to create its branding for its 2014 conference, held in Los Angeles. The campaign included a series of animations created to showcase the conference and its newly launched Imagine Film Challenge. Using brand imagery paired with morphing shapes, O2 delivered animations in varying sizes.Creative Director: Robert McVearryBrand Designer: Shawn MoriartyAnimation & Illustration: Nancy Palm
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