The Brief: Working with a design team, create a solution for a real-world problem that needs to be solved. The final design solution should contain a physical product as well as a mobile application that interacts with it. The product and application will have an original brand identity and be prepared to launch via an integrated campaign.
Our team decided to solve a common problem most people have when going out on an adventure: their beverages getting either too hot or too cool to drink out of the container. To solve this problem we have created the new travel buddy- Current. Current is a new thermal-controlled water bottle where users can set the temperature of their drink, record their water intake, and set drinking goals on the mobile app. Current also focuses on community and engagement, therefore we also included a fun blog in the app, as well as an interactive map to showcase where users have traveled with their current. Check out our presentation and prototype designs by clicking on the first image!
