This is a logo I created for a YouTube channel. The main idea behind the logo was visibility. Zac Plays Soccer is part of a larger brand. This logo needed to stand out from the rest of the brand. It was going to be applied to smaller areas and be part of larger designs. It was not going to be the focus point ninety percent of the time. It needed to get what it was across quickly. It also needed to show that most of the content was going to revolve around the Reno Nevada soccer scene. This was the end result. The three stripes are a reference to Adidas (the kit supplier to Reno 1868 FC). The colors are the same as Reno 1868 FC. Negative space is created with the name in the stripes.