Clarks Originals
AW'14
Digital
With the SS14 campaign in full swing, Clarks Originals approached us to develop a responsive solution for in time for their AW14 launch with Originals Pioneers PATTERNITY.
The re-designed site brings the framework inline with the regionalised Clarks International brand sites creating a consistent experience across device and brand.
Following Originals Pioneer DOOM, PATTERNITY take centre stage for AW14 with a collaboration based on the Desert Boot. Founded in 2009 by ‘cult pattern pioneers’ Anna Murray and Grace Winteringham, PATTERNITY was born from a drive to use pattern as a tool to inspire, explore and innovate.