Laws of Nature Promotional Graphic
With some guidelines from the client along with the photograph, I created a graphic to be used to promote Law of Nature’s products, along with the promo code to get a discount. I featured their logo and used their color palette to keep consistency with the brand. I created interest with the business’s name being used as an element in the graphic at the top and bottom. The business’s name then had the opacity lowered for the legibility of other important text. The hierarchy is done mainly with size and color, so what’s most important is noticed first. Such as that the product is natural makeup and who’s it for then going to the promo code and so forth.
