Dagesh is a mobile cards game that has almost the same rules as poker
The idea behind this creative was inspired from the show "Who Wants to be a Millionaire". It is based on very simple assets framework consisting of a table of 4-players. I chose profile pictures to be video frames to present interactivity and live expressions. Also, emojis are always a good way to express an emotion in the scene confirming the real human facial expressions.
I chose the table green to express that it's the playing field where there's only one winner. Then, the choices of bargaining appear as an open area for viewers to think and choose which gives them a feeling that they're that player.
Starting it with an exciting casino music fused later with "Who Wants to be a Millionaire" music to create a stressing atmosphere.
