VENETO´S PIZZA
BRAND DESIGN
November 2022
As the lead designer in charge of the visual identity redesign for Veneto's Pizza, I spearheaded a comprehensive transformation of the brand, focused on rejuvenating its image while maintaining its authentic Italian essence. The goal was to ensure that this concept was highlighted in every aspect of the design, making sure that the essence of the previous visual identity continued.
The project encompassed everything from the logo refresh to the redefinition of the color palette and typography. Each element was carefully selected to reflect a balance between contemporary and classic Italian styles.
The response to this redesign has been extremely positive, both from customers and the Veneto's Pizza team, confirming that we have achieved our goal of revitalizing the brand without losing its soul.
