Giacometti is a company of Italian food and typical Italian drinks as well. It is not a fast-food chain, but the products are made from the freshest products to achieve the most similar flavor to "la Italy".
It is a fictional project.
It is a fictional project.
Trying to capture the idea of private dinners as something that can be fun and young and more of an experience than just a meal, communication and identity focuses on being professional, with a fun and fresh touch.
Using the cursive typeface giving it elegance, a sans-serif typeface and finally the typeface used in texts which is a sans-serif typeface. The colors used are green, yellow and black. I really used them because I resembled the yellow with the dough, the green with the chard or the pesto used in Italian foods, and the black since it is a strong color and that contrasts with any other color giving legibility. The logo created is inspired by the works of Alberto Giacometti, and represents a fork and also a hand with which you eat pizza.
Graphic designer: Romina Ioana Avarvaroaei
⏳2021
