Social media posts gerenally do not require input from the creative team because I introduced Adobe Sparks and provided a large suite of assets for the team to stay on brand. However, as more organic content is being filmed and Adobe Sparks is not an option when out on location, I introduced GIPHY stickers so the team could keep their content on brand and message. This has been particulary usefull during events like open days or freshers week.

https://giphy.com/uniofbrighton