Elizaveta Vasilkova's profile

Gin Label Design for Porsche

A  TASK:

Create a unique gin label design for the winners of the Porsche-Basel race.

My idea was to create a label design that matches the style of the racing cars.

After examining the details and elements of the Porsche-Basel cars, I created a unique graphic element in the form of arrows and stripes, which embodies movement and speed.

All the graphic elements of the label create an iconic and recognizable image of the race. Excellent contrast on the label is created by the original color scheme. Black as the main color emphasizes the priority of red and white.

For the name of the genie, RENNSPRIT in German means racing fuel, the font is of an oblique type, with a thick outline, sharp ends, and small notches, which corresponds to the style of racing.

How sweet is the taste of victory!
ABOUT COMPANY:

In 2014 Nginious! turned the gin world upside down and became one of the most innovative gin brands ever.

The company Nginious, located in Switzerland, Basel is a unique producer of its own alcoholic beverages and creates original bottles and packaging, labels by hand.

it all started when Oliver Ulrich and his wife Iris Menne-Ulrich bought a particularly elegant Victorian flask from a flea market in London. This became a model for their own development!

Now, in the beautiful premises of the former mill, Oliver and Iris produce all tasting products, organize tastings, seminars and events, and organize sales all over the world.


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Gin Label Design for Porsche
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Gin Label Design for Porsche

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