NAIR
#Expressyourself
Created 14 Illustrations for @nairarabiaofficial. It's part of Nair social media campaign #expressyourself.
SELF EXPRESSION IS COLORFUL
Nair is focusing on real femininity and authentic power of female beauty and empowers all woman by championing them and their self-expression.
SELF EXPRESSION IS FEARLESS
The idea is to create interactive content, allowing people/ followers to be expressive and creative in their captions.
SELF EXPRESSION IS POWERFULL
We use the vibrant colours based on the brand colours, representing strong woman. In addition to the primary colour palette, we use different skintones which represents the diversity.
INSTAGRAM GRID
PROCESS
Credit :
Nair Arabia
Client
Nurul Kusumaningrum
Illustrations
Fabian R Silva
Creative Director
Face to Face
Agency