Alexandre Girolami's profile

Brand Design - Agripolis



Agripolis - urban farming

/ About

Agripolis is a young french urban farming company based in Paris.
They use the unoccupied roofs of buildings to grow, in columns, about forty species of fruits, vegetables and herbs.Every weeks, market gardeners harvest them when they are mature, so that you can enjoy them through an offer of baskets.
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They prefer very short circuits, pick the produce when it is mature and use 90% less water than traditional agriculture. In addition, their fruits and vegetables are grown without chemical fertilizers and pesticides.

/ Problems

Agripolis opens its capital to you to finance its development and its Urban Nature project.
They sells urban farms (aeroponics, hydroponics and land) and provides the necessary technical support.
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The company organizes a fund raising open to individual shareholders, family offices and seed funds.
Since 2018, Agripolis has been financed by individuals. The year 2021 marks a change of scale with Europe's largest Nature Urbaine site at Porte de Versailles now operational, and the deployment of farm sales and technical support to third party operators.

/ Solutions

The design of Agripolis's identity was therefore conceived to reflect the company's expertise, professionalism and their new objectives, while conveying the company's friendly side.
There is therefore a need to refresh Agripolis' already existing identity to bring it up to date and thus facilitate fundraising.
A work on the logo is at the center of this refresh with the implementation of a visual identity elaborated around the new objectives of the company.
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In the background, the website needs to be updated in order to remain competitive in the urban farm business market.




















Crédits : Illustration - Tokokoo | Photo - Agripolis | Text - Agripolis 
This project was not selected - Go check www.agripolis.eu


Brand Design - Agripolis
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Brand Design - Agripolis

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