Minha marca pessoal encontra inspirações no cinema e sua interseção com o design ao longo da história, nos trabalhos de títulos de Saul Bass e Maurice Binder, na versatilidade de linguagens da MTV Brasil e outros canais brasileiros dos anos 90. Ao mesmo tempo em que olha com respeito para o passado, direciona sua linguagem para o design do hoje e do amanhã com possibilidades de expansão e flexibilidade para abraçar novas estéticas e novas técnicas.
My personal brand draws inspiration from cinema and its interfaces with design through history, from the title design works of Saul Bass and Maurice Binder to the versatility of MTV Brazil's visual languages and other Brazillian TV channels from the 90's. While looking with respect to the past, the brand pushes its language forward into the design of today and tomorrow giving room to expansion and flexibility to embrace new aesthetics e techniques.
![brand identidade visual motion design personal Brazil Cinema marca mutante tv](https://mir-s3-cdn-cf.behance.net/project_modules/1400/98a309113935319.6033eb36433cd.png)
Painel conceitual / Moodboard
![](https://mir-s3-cdn-cf.behance.net/project_modules/max_1200/453fd8113935319.6034f859b37c5.gif)
![](https://mir-s3-cdn-cf.behance.net/project_modules/max_1200/aa7978113935319.6034f859b3136.gif)
É quadrada, mas nem tanto / It's a square, but not so much
![brand identidade visual motion design personal Brazil Cinema marca mutante tv](https://mir-s3-cdn-cf.behance.net/project_modules/max_1200/489fba113935319.6048bf5e9ca26.png)
A união das duas letras “O”s funciona como uma ponte, tornando a marca hermética, e gera o módulo para criação dos quadros que são protagonistas da identidade. O conceito que o quadro traz é de inserção, pertencimento, de agir como uma janela pela qual múltiplos temas podem ser abordados.
Foram escolhidas razões de aspecto e formatos comuns aos suportes digitais ou impressos.
The merge between both letters "O" works as a bridge, closing the loop and providing a module for the creation of the frames that star in the brand. The frame carries the concept of insertion, belonging and acts as a window through which multiple themes can be approached.
Aspect ratios and formats common in both digital and print supports were used.
![brand identidade visual motion design personal Brazil Cinema marca mutante tv](https://mir-s3-cdn-cf.behance.net/project_modules/1400/da6f51113935319.60342203418b6.png)
Cores / Colors
![brand identidade visual motion design personal Brazil Cinema marca mutante tv](https://mir-s3-cdn-cf.behance.net/project_modules/max_1200/8f0048113935319.60353d7240f2e.gif)
Tipografia / Typeface
![](https://mir-s3-cdn-cf.behance.net/project_modules/disp/d793a6113935319.60353d719dfda.gif)
![](https://mir-s3-cdn-cf.behance.net/project_modules/disp/6aae42113935319.60353d719e603.gif)
![](https://mir-s3-cdn-cf.behance.net/project_modules/disp/17f062113935319.60353d71eb41c.gif)
![](https://mir-s3-cdn-cf.behance.net/project_modules/disp/bf9a9f113935319.60353d71eb85c.gif)
Inúmeras possibilidades / Endless possibilities
![brand identidade visual motion design personal Brazil Cinema marca mutante tv](https://mir-s3-cdn-cf.behance.net/project_modules/1400/48ee1e113935319.60342203427ef.png)
![brand identidade visual motion design personal Brazil Cinema marca mutante tv](https://mir-s3-cdn-cf.behance.net/project_modules/max_1200/25af0d113935319.6034220342de6.png)
![](https://mir-s3-cdn-cf.behance.net/project_modules/max_1200/1b63f7113935319.60342202c9782.png)
![](https://mir-s3-cdn-cf.behance.net/project_modules/max_1200/38ce7a113935319.60342202c91df.png)
![brand identidade visual motion design personal Brazil Cinema marca mutante tv](https://mir-s3-cdn-cf.behance.net/project_modules/max_1200/a423e3113935319.6034fa2620b4e.gif)
Imagens / pictures
Mockups
Fontes / Typefaces
Acumin, by Robert Slimbach
Dharma Gothic, from Dharma Type
Rubik, from Cyreal
![brand identidade visual motion design personal Brazil Cinema marca mutante tv](https://mir-s3-cdn-cf.behance.net/project_modules/1400/b3b9f0113935319.619cfac0031cc.png)